Spot Varnish Labels
Subtle Sheen for a Spot-on Impression
Show off your products with eye-catching richness. Let your label shine. Make water appear to be real. A spot varnish is used to highlight a specific area of the printed image. For example, just spot varnish your logo or an image of water on a label. The sheen dresses up your packaging. It catches the eye and adds richness.
Here are some ways to use spot varnish labels on your packaging:
Highlighting Brand Logos
Drawing attention to the brand identity.
Accenting Product Names
Making product names more prominent.
Emphasizing Key Features:
Highlighting specific selling points.
Creating a Premium Look
Adding a touch of luxury and sophistication.
Spot varnish can also have a mechanical benefit. Because a wrap-around label typically does not stick to varnish if the label wraps around itself, we can spot varnish part of the label and leave the other end varnish-free so adhesion can occur.
Accent your label with gloss, matte, pearlescent or foaming varnishes. This touch of decadence rarely comes this easily—and consumers will take a second look!
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Benefits
Enhanced Visual Appeal
Spot varnish can draw attention to specific elements of your label, making it more visually appealing and engaging.
Improved Brand Perception
Spot varnish can elevate the perceived value of your product, making it appear more luxurious and high-quality. The distinct visual and tactile can also help increase brand recognition and recall, and make your products stand out on store shelves.
Protection
Spot varnish can provide protection from wear and tear, water and moisture damage, and fingerprints.
Industries Served
Spot varnish enhances labels in a variety of industries to elevate brand image, enhance visual appeal, and add a touch of luxury and sophistication to products. Some key examples are beer, wine, and spirits, electronics and technology, food and beverage, and skincare and cosmetics.
Read on to find out more about how various industries use texture varnish on their labels. If you don’t see your industry to the right, contact us to find out how this label enhancement can benefit your business.
Beer, Wine, Spirits
Spot varnish enhances the visual appeal of beer, wine and spirits, helping your brand stand out on store shelves.
Skincare & Cosmetics
Spot varnish can highlight brand logos, product names, or key ingredients on labels, making your product more eye catching and appealing.
Electronics & Technology
Create a modern and sleek look for electronics and technology products using spot varnish to emphasize the brand logo, product name, or key features.