Food & Beverage Custom Labels

Let’s Whip Up Labels that Get Your Product Noticed in Store Aisles

Generation Bee Honey example of label for food and beverage industiry
STAND OUT ON STORE SHELVES, PROVIDE CRUCIAL PRODUCT INFORMATION
The Ingredients for Effective Food and Beverage Labels

Food and beverage labels are essential for providing consumers with crucial information about the products they purchase. These labels serve multiple purposes including, product identification, nutritional facts, ingredients list, preparation instructions, and last but not least, marketing and branding.

Label Products for the Food & Beverage Industry

Big Shoulders Barbeque example of food label

There are several things to consider when picking out a label product for your food or beverage brand. Some factors include the branding and desired image, the type and shelf life of your product, and regulatory requirements. Here are some popular options:

Custom Paper Labels

Paper labels are a cost-effective, eco-friendly, and versatile option for food and beverage products, especially for shorter shelf-life items or products stored in controlled environments. They come in coated options, which work well for a premium look and feel, and uncoated options, when you’re going for a more natural or rustic look which is perfect for artisanal and organic products. Overall paper labels lend themselves well to creative label designs since they come in a wide range of colors, finishes, and textures.

Film Labels

Film labels offer many advantages for food and beverage products. They are highly durable and can withstand exposure to moisture, grease, and temperature fluctuations, making them ideal for products with long shelf lives. Film labels are also extremely versatile and come in a variety of materials such as polyester, polypropylene, and viny. Each of these materials has unique properties, allowing for customization to specific product needs. For example, polyester offers excellent durability, chemical resistance, and clarity, making it suitable for a wide range of food and beverage applications. If your food or beverage product has a long shelf life, polypropylene is a great choice since it is a versatile material that is resistant to moisture, grease, and temperature extremes. Vinyl offers enhanced durability and flexibility and can withstand outdoor use and freezer storage. Finally, film labels work well with enhancements for visual appeal and to add tamper-evident features.

Food and Beverage Label Enhancements

Gallas has many label enhancements for the food and beverage industry, depending on your desired brand aesthetic and budget.

  • Cold Foil & Hot Stamping: Adds a metallic sheen to text or designs for high-end, gourmet food products and beverages.  
  • Embossing & Debossing: Creates raised or recessed textures for tactile appeal.    
  • Holographic Elements: Adds a shimmering, iridescent effect that catches the eye, creates a more premium brand image and differentiates your product from the rest.
  • Spot Varnish: Highlight a specific area of your food or beverage label to add richness and visual appeal.
  • Textured Varnish: Adds tactile appeal to your product making it more memorable.
  • Braille: Make your food or beverage product accessible to visually impaired consumers.
  • Barcodes: Add barcodes to food and beverage labels for inventory management, point of sale systems, and supply chain tracking.
  • QR Codes: Can direct consumers to a website, video, or social media page.  

Our Work

Check out customer examples of food and beverage labels.

Ambassador Organics example of food label

Tips on Choosing the Right Label Product & Enhancements

Consider the following factors when selecting a label product and enhancements:

Brand Image
Select label materials, finishes, and enhancements that align with your brand’s image and target audience

Product Type
Consider your food or beverage product’s type, shelf life, storage conditions, and product shape when choosing label constructions and enhancements.

Shelf Appeal
Use eye-catching designs and highlight unique selling points to attract consumers.

Regulatory Compliance
Adhering to FDA and USDA regulations, listing allergens, nutritional facts, and expiration dates are also important in food and beverage labeling for clear and accurate product information, as well as consumer safety.

Still Have Questions? We’ve Got Answers!

If you have questions about printing labels for food or beverages, give us a call.