The Marketing Value

/Eco-Friendly_Barcode When you adopt eco-friendly practices, inform your customers! Print it on your label. Share the story on your web site. Brag in social media. Your customers will notice. They’ll feel better about purchasing your products and you’ll enjoy increased brand loyalty.

Factor in these market stats: 

  • 88% of women say that they like brands that “allow me to do something good”
  • 93% of U.S. consumers say they definitely or may purchase green products over others
  • 41% read packages and/or research to validate green claims
  • 76% of millennials want brands to be ecologically conscious
  • 54% of consumers say they consider elements of sustainability as they select products
  • 21% view a product's reputation as the biggest factor in making a purchase
  • 19% of the youngest adults (age 18-29) say they’re willing to pay “significantly more” for green goods.  That’s more than twice as many as any other age group.
  • 19% of consumers plan to buy more green products

It is the small, sustainable changes today that will make a difference on our planet tomorrow.

Call today and let's see how we can make a positive impact together!

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773.775.1000 | info@GallasLabel.com
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